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Cetaphil Baby promotes the right foundation for baby’s healthy start

Raising a healthy child is mom’s ultimate achievement. As a mom, you are constantly worried about your baby’s development; you would like them to experience new things, but you are also afraid of what these new things can bring. Thankfully, moms have the healthy pillars to help them as they raise their kids and navigate the world of motherhood. Interconnected with each other, these pillars are integral during the first steps of a baby’s development, making sure that they’re all set as moms nurture them.

Cetaphil Baby advocates the Four Healthy Pillars: Healthy Food, Healthy Play, Healthy Sleep, and Healthy Skin. Each pillar is important for baby’s health and development, and skin is such an important part of their overall health, because it will protect them throughout their life.

Cetaphil Baby offers moms the best way to give babies the right foundation for healthy skin by supporting its development as it matures from its earliest stages onward. Moms can find peace and assurance that they can keep their baby’s skin protected now and in the future.

Cetaphil Baby products are clinically proven to respect, maintain & improve the structure of even the most sensitive skin, supporting baby skin’s natural development. It has been tested and approved by experts because of its gentle, hypoallergenic formulation that contains skin-barrier building ingredients like glycerin and panthenol, and other natural ingredients like chamomile, shea butter, almond oil, aloe vera, and calendula to keep baby’s skin soft, smooth and protected.

Cetaphil Baby offers even more gentle products suited for sensitive skin

Cetaphil Baby currently has two ranges: the Classic Line and the newly launched Calendula range. Included in the Classic Line are: the Cetaphil Baby Gentle Wash & Shampoo, a tear-free 2-in-1 hair and body formula that gently cleanses your baby’s delicate skin and hair, leaving it soft and clean.

For those looking for moisturizing goodness, the Cetaphil Baby Moisturising Bath & Wash is enriched with ⅓ baby lotion to care for even the most delicate skin protecting it against dryness.

The Cetaphil Baby Shampoo is a gentle caring formula enriched with chamomile to restore natural skin protection for a healthy scalp, while the Cetaphil Baby Gentle Cleansing Bar is ideal for teaching babies about hygiene as moms give them independence and the responsibility of caring for themselves with simple tasks like handwashing.

The Cetaphil Baby Daily Lotion is enriched with shea butter that soothes, nourishes, and keeps the baby’s skin hydrated for up to 24 hours.

The new Cetaphil Baby range contains calendula extract that has been used for many centuries due to its antibacterial and anti-inflammatory properties and includes Cetaphil Baby Wash and Shampoo, 2-in-1 formula that smoothens, softens, and improves skin texture. It is specifically designed to be used from head to toe daily.

The Cetaphil Baby Daily Lotion with Organic Calendula is especially helpful for the skin barrier of sensitive skin, providing 24 hours of skin moisturization.

Finally, for babies experiencing rough skin patches in cheeks, knees, elbow areas, or under those chubby folds, the best suited product is the Cetaphil Baby With Organic Calendula Advanced Protection Cream, which helps reduce the feeling of discomfort and irritation and provides long-lasting irritation for up to 24 hours.

To complement the existing lines, Cetaphil Baby also introduced its latest product: the Cetaphil Baby Gentle Wipes. This new product gently cleanses and moisturizes baby’s delicate skin and is made from 100% plant derived fabric. Made with natural ingredients like aloe vera and Vitamin E it helps prevent baby’s skin from drying out, making Cetaphil Baby Gentle Wipes ideal for face and body use of baby’s delicate skin.

THE SUPER AMERICAN CIRCUS PERFORMS IN MANILA THIS CHRISTMAS SEASON

Family bonding made awesome at the Newport Performing Arts Theater

This Christmas, Filipino families can finally go out of their homes after two years of pandemic lockdown to enjoy and be amazed at the world-famous Super American Circus, coming to the Philippines on December 21, 2022 until January 8, 2023, at the Newport Performing Arts Theater, Newport World Resorts in Pasay City.

Families will be in for a marvelous two-hour treat with what is dubbed as the biggest ensemble of live one-ring circus today. The Super American Circus puts together an incredible array of performers whose acts earned standing ovations all over the world.  Some of them were winners of the prestigious world-class talent search America’s Got Talent.

The Super American Circus is a modern one-ring circus that will showcase acts that will excite and delight Filipino family members and barkadas of all ages. Witness thrilling acts like the motorcycle team in the Globe of Danger, the amazing Sky Wheel, the High Flying Motorcycle, life challenging aerialists, beautiful aerial ballerinas, and amazing jugglers that will happily keep you hanging on the edge of your seats.

The Super American Circus is produced by Global Entertainment Productions. Its President and CEO Mr. Cornell “Tuffy” Nicholas is also the show’s ringmaster. “Tuffy” comes from a family with extensive circus history. His father “Count Nicholas” was the lead Ringmaster extraordinaire of the traveling Ringling Brothers circus. Tuffy was actually born on the Sarasota stop of the Ringling Brothers Traveling Circus. The Nicholas’s raised their three children on-the-road and Tuffy grew up amongst some of the world’s most famous performers and celebrities. Under the careful eye of the Count, he became a great performer mastering a variety of different acts and skills. He made his first appearance as an honorary ringmaster on a main-street float alongside his proud father at the ripe old age of 3. 

For more than 35 years now, Mr. Nicholas has been a successful producer and promoter of circuses, concerts, festivals and sporting events around the world. As president and CEO since 2000, he has produced over 5,000 performances around the World – Moscow State Circus, Modern American Circus, International All-Star Circus are just a few of Mr. Nicholas’s productions. In 2005 he produced Cirque Hawaii, a multi-million-dollar, state of the art, permanent theatrical spectacular, that showcased the award-winning talent of over 35 performers from around the world and thrilled Hawaiian audiences.

An incredible show like Super American Circus deserves an equally incredible venue. The Newport Performing Arts Theater is located at the center of Newport World Resorts, Newport Boulevard, Newport City, Pasay (across NAIA Terminal 3).  A regular venue for patrons of the Philippine theater arts, the Newport Performing Arts Theater has been the venue of choice for a host of major concerts, plays, musicals, exclusive productions, and more. TV audiences may also recognize the Newport Performing Arts Theater as the venue of the highly popular reality television singing competition, The Voice of the Philippines.  The Newport Performing Arts Theater was designed by prominent Hong Kong-based interior design expert Joseph Sy, which won him the coveted 2011 Perspective Awards-Certificate of Excellence and the 2011 Asia Pacific Interior Design Silver Award. The Newport Performing Arts Theater also earned the distinction of being BroadwayWorld Philippines’ Best Theatrical Venue for 2011, and was one of the top six contenders in the Leisure and Entertainment class of the Asia Pacific Interior Design Awards.

The Super American Circus production in the Philippines is made possible in partnership with Newport World Resorts and SGE Productions.   The good news of Super American Circus’ coming to the Philippines’ was launched to the Philippine press community on October 18, 2022 at the Golden Bay Restaurant, Macapagal Avenue, Pasay City. It was hosted by Cerah’s Hernandez Co, a former DJ at Monster RX FM and is not a content creator and event host. 

The Super American Circus will have performances at 3pm and 8pm beginning December 21, 2022.  Tickets are available at SM Tickets in these prices:  Php5,000, Php4,000, Php2,000 and Php1,000.

Dedication of the Nuestra Senora Del Perpetuo Socorro Church

in Sampaloc, Manila

“There are plenty of grand and beautiful churches in Europe, but I strongly believe we can also have them in our country”.These were the words of Fr. Jerome R. Secillano, Parish Priest of the Nuestra Senora Del Perpetuo Socorro (NSPS) Parish in Calamba Street (between Instruccion and Sisa Sts.), Sampaloc, Manila, when he decided to
embark on the reconstruction of the church in 2013.


After years of waiting, the church, which now appears to be at par with those in Europe, will be Dedicated (inaugurated) on October 29, 2022, Saturday, at 5:00 p.m., by His Eminence Jose F. Cardinal Advincula, Jr., D.D., Archbishop of Manila. The solemn activity will be attended by Bishops, priests, government officials, benefactors and parishioners.
“All are welcome to worship in this exquisite house of prayer. When you do, please remember to pray for the benefactors, donors, contractors and ordinary workers who sacrificed tirelessly to complete this project. Without them, there won’t be a new Nstra. Sra. Del Perpetuo Socorro Church”, Fr. Jerome said.

Lustre Awards and Metro Fashion Ball: Poised For A Grand Comeback

As more events gear up this upcoming holiday season, it’s high time for Lustre Awards and Metro Fashion Ball for a resounding comeback after its successful inaugural show before a two-year hiatus due to a pandemic. Slated for a second run on December 12, 2022, multi-awarded fashion designer and founder of Lustre Awards and Metro Fashion Ball, Don Cristobal, together with partners held a media launch to re-introduce the much-awaited extravaganza.

At the media launch, Beauty Queen Ivanna Kamil Pacis hosted the event. Important personalities who will play a vital part at the fashion and awards night were also introduced.  The 7 Stars Board of Council were Don Cristobal of Team DC Manila, Jenny Lin Ngai of SunSmart Solar Power Technology Inc., Gibeth Gloria of Crowne Plaza Manila Galleria, Miguel De La Rosa of Mplify Marketing, Jed Velasco of Clever Box Events, Arvin Cruz of Scene Zone Magazine, and Jebie Reyes of a Talents and Events Management.

On December 12, the two-part event will commence with METRO FASHION BALL, a fashion runway spectacle highlighted by the new collections of Don Cristobal and participating designers. The LUSTRE AWARDS 2022 will follow in the evening with a formal dinner and awarding ceremony. The latter is a national pinnacle award set to recognize movers and shakers of the Philippine fashion industry, outstanding individuals who excel in their chosen field with their impressive talents, expertise, and leadership skills as well as for being an inspiration and a paragon to society. This will also include acknowledgement of businesses and organizations that define and exemplify excellence through their services, products, and objectives. This event also supports important charitable institutions through it’s partners such as Cotmon Community of Polangui, Albay’s Educational Programs thru Mplify Cares, Cayabu Integrated School – Tanay Rizal thru PROJECT MISSION 500 of Tagpuan Camp & Eco Park, and Doc Robs SHARE YOUR BLESSINGS Foundation.

Last 2019, big names in fashion, showbusiness, media, politics, and diverse businesses graced the event, including Albert Andrada, Leo Almodal, Supermodel Wilma Doesnt, Jojo Bragais, Mario Dumaual, Rodin Gilbert Flores, and Jerome Ponce among others graced the event. Together with activities and advocacies, it is expected that a visual treat of glitz, glamour, exceptional creativity, and of course good food will definitely complete the evening. Follow @LustreAwardsPh and @MplifyPh on FB and IG for more updates.

LUXE ORGANIX SHARES TWO IMPORTANT ANNOUNCEMENTS TO TREAT ITS CUSTOMERS

LUXE ORGANIX BATH SPLASH SECOND RETURNS WITH A SECOND WAVE

Due to the unmatched success of the very first Bath Splash giveaway contest, dermatologically tested skincare brand Luxe Organix  is treating its avid customers with the second wave of its Giveaway promo with over 2 million worth of prizes to be won.

After almost eight years since its launch in the Philippines, LUXE ORGANIX has become a beauty regimen brand favorite among Filipinos. The famous beauty and skincare brand are known for its line of serums, soothing gels, soaps,  lotions, and hair care that aims to transform and empower the beauty of every Filipina. 

Last Friday, October 14, in Mandaluyong City, to celebrate the success of its first run, Luxe Organix announces the second wave of its famous giveaway promo Bath Splash. “As our way of expressing our deepest gratitude to all our customers, we would like to treat them with a bigger giveaway promo,” shares Mr. Eugene T. Yap, CEO of Genson Distribution Inc.

A minimum single receipt purchase of PHP 1,500 worth of LUXE ORGANIX skin, body and hair care products gets the  customer a chance to score any of the exciting prizes worth over 2 million pesos. 

Prizes include three (3) iPhone 14 and iPad 9, two (2) Louis Vuitton bags, and an Hermes Birkin Bag. The  giveaway promo runs from October 1 to December 31, 2022.

For more information about Genson Distribution Inc., visit (https://www.genson.ph/). You can also check out LUXE ORGANIX on their social media pages. FB (https://www.facebook.com/LuxeOrganixPhilippines) | IG: @luxeorganixph |TikTok: (https://www.tiktok.com/@luxeorganixph).

At the said event, Luxe Organix reported another laurel on its cap as the brand received a Dermatologically tested seal acknowledged by experts in KC Research Center in South Korea and Dermatest Research Institute for Reliable Results in Germany. 

This announcement follows the company’s mission of providing every Filipino customer with high-quality products at affordable price points, “At Luxe Organix we pride ourselves on extensive scientific rigor when it comes to developing a new product,” said Mr. Eugene T. Yap, CEO of Genson Distribution, Inc.

The exclusive seal from experts is a nod to the company’s vision that ensures all products are suitable and safe  for sensitive skin. All of Luxe Organix’s products were tested in their final form assessing each and every  potential that might cause irritation and sensitization (allergic reactions) on the skin.

Present at the launch are Dr. Drolah Sanchez, Dr. Bea Maxine Chan, and Dr. Kei Rebolleda who explained the importance of this seal. When having sensitive skin, which can translate into redness, itchiness, and dryness, among other symptoms,  people tend to be anxious about trying new products. Understanding the role sensitive skin plays in most people’s everyday life has the same importance as understanding the role the “dermatologically tested” label plays for Luxe Organix’s cosmetic and hair products.

“We are committed to providing holistic Filipina beauties with clinic-grade skincare products that are highly effective and give great value for money,” Yap ended in a statement.

For more information about Genson Distribution Inc., visit (https://www.genson.ph/). You can also check out LUXE ORGANIX on their social media pages. FB (https://www.facebook.com/LuxeOrganixPhilippines) | IG: @luxeorganixph |TikTok: (https://www.tiktok.com/@luxeorganixph).

PRIOR: Focusing on Vital Priorities Small to Medium Enterprise Seminar on November 04, 2022

Small to Medium Enterprise nowadays are putting much importance on developing leaders, calibration and changes on ways how to value employees because people in the business do matter. Businesses thrive and succeed because of the people that works hard and diligently imbibing the company culture and it all begins with how each company treat the vital assets – the people. Ms. Bless Baluyot will talk about Decoding talents and skills for the workplace of the future on November 04, 2022 in PRIOR: Focusing on Vital priorities at Grand Ballroom B, Hilton Hotel. Together with her is Atty. Marvyn Gaerlan who will coach the participants on legal matters as they build their business from ground up. A lot of business owners are afraid to ask help from lawyers but in reality, we all need legal help when we are starting a business and even so when the business is expanding. So if you’re thinking of becoming an entrepreneur, do you have the right small business legal advice for success? There are legal, financial, and time considerations to factor into the decision. Once your business stabilised, sales and marketing which is one department that must be moving along with your company’s goals and where you want to be, Mr. Mondo Castro will share how Modernizing Sales and Marketing Processes are vital to build sales pipeline and accelerate growth. With his 27 years of experience in media, training, corporate management, human resources and organisational development, there is no doubt, participants will have a lot of take aways from his talk.

PRIOR: Focusing on Vital Priorities Seminar is brought to us by Masterminds Institute Training and Development Services Inc., founded by Coach Ariel Tolentino and author of Significant Living book. The purpose of this event is to help educate, train and connect the Small Medium Enterprise (SME and Start-ups) owners to achieve a 10x profitability. This event will be attended not just by individuals but by 100 – 120 business owners and entrepreneurs alike. Mastermind Institute was established to contribute to positive change. To share our Success so that others may become successful as well. To live a life that matters and a life of Significance. Because in Masterminds, we help you grow your influence and leadership.

Reserve your seats now and enjoy the early bird rate until October 25, 2022 only for only P2,800.00 with snacks and participant’s kit.

For more information on how to avail the early bird rate, please visit https://www.facebook.com/JMTthemasterminds

Interested in becoming a sponsor? Contact PMCM Events Management at 0917 8344978 or email pmcm.events@gmail.com

Consumer Insighting and Storytelling WebCon: The Turning Point

The Post Pandemic Consumer: Insights and Trends on November24-25,2022

Even though COVID 19 is considered as an endemic rather than a pandemic situation these days, there are still multiple variants coming out the effects of which are still unknown. Add the Russia-Ukraine war that resulted in the increase of oil prices and we have what seems to be a rollercoaster ride of situations that we need to handle.

With this year’s CISW’s “The Turning Point – Post Pandemic Consumer Insights and Trends” theme, we take into account the historical perspective of pandemics and its effect on cultural renewal. With every pandemic that happened in the past, there has been a rebirth that followed. Will this be the same for our time?

What opportunities lie before us? How are consumers and businesses adjusting and coping with the many changes constantly happening? What challenges are we facing now and in the future? Are we truly on the road to recovery or should we be on the lookout to brace ourselves for more pitfalls?

These and more will be tackled and discussed in-depth during our event. “The Turning Point –  Post Pandemic Consumer Insights and Trends” CIS Webcon will be held on November 24 and 25, 2022 starting at 1:30PM. A virtual event where we get to have a closer look at the post pandemic consumer insights and trends.

We are at a crossroads. Let’s deep dive into the new world of post-covid consumers, the new paths they are taking and potentially trek, with insights and trends that will help brands and companies to successfully navigate through the fork ahead – we are at THE TURNING POINT.

On Day 1 of the webcon, “The Consumer Awakens” sub-theme will identify new consumer needs based on recent research and understand the trends that can help pinpoint future needs and customer expectations.

On Day 2, it will be all about New Beginnings. We’ll listen to stories that can provide innovative ideas and inspire people to address different consumer needs that emerged due to the pandemic that still continue to evolve in this endemic stage.  What is the role of brand purpose, trust, of sustainability and what other frames of references are there for brands to consider in their strategies and plans? 

We have the CEO & Chairman of Havas-Ortega as our Keynote Speaker who’ll be discussing renaissance from pandemics. What are the new realities and new expectations for marketing and businesses?

We also have Martin Oxley of Buzzback, Joan Penaflorida of Yondu, Inc. Emma Mclnnes of YouGov, Roki Ferrer of Dentsu,  Mels Timan of Nutriasia, Josh Aragon of Zagana.com, Anna Lagon of BAYO, Germaine Reyes of Synergy Market Research. Ron Molina of Ginebra San Miguel, Phil Tiongson of Havas Ortega, and speakers from ACEN, YouGov, the Philippine Retailers Association, 4As and others to be announced soon.  Our moderator will be Yayu Javier of Avanza Philippines.

Each day will have at least six speakers and will definitely be filled with insights, learnings, many bits of knowledge that each one can share with their respective companies for strategic planning and program development.

Reserve your seats now and enjoy the early bird rates until October 31, 2022 only. Save Php1,800 from the regular rate. Now that’s what we call a bang for your buck.

Co-presented by Makarius Digital and with Adobo Magazine as official online magazine partner, “The Turning Point – Post Pandemic Consumer Insights and Trends” CIS Webcon 2022 is definitely an event you don’t want to miss. 

For more information, please visit www.consumerinsighting.com

Interested in becoming a sponsor? Click here or message PMCM Events Management.

Duty Free and DTI  Launch “Special Bagsakan” for OFWs

State owned Duty Free Philippines Corporation (DFPC) in coordination with the Department of Trade and Industry (DTI) recently launched the Fiesta Corner featuring DTI’s Bagsakan Program at Duty Fiestamall store. This joint venture aims to welcome  “balikbayans”, overseas Filipino workers (OFWs) and foreign guests with an exciting array of special delicacies, handicrafts and other native products from the country’s various regions.

“The Duty free stores have been carrying local goods as part of our ‘reverse pasalubong’ program wherein Filipino travelers and foreign tourists are enticed to bring these products back to their countries of origin… and thru the Fiesta corner (DFPC has) further expanded this opportunity so more local micro, small, and medium entrepreneurs (MSMEs) can penetrate the international market and showcase their unique, innovative and world class products..” DFPC Chief Operating Officer Vicente Angala said during the ribbon cutting ceremony,

The launch was attended by DTI Bureau of Domestic Trade Promotions Director Marievic Bonoan who expressed her gratitude to DFPC for the partnership since 2017 thru the Go Lokal Program as well as for this opportunity given to the MSMEs to earn a living. Director Bonoan also said that Duty Free Philippines has been proven to be a great platform to promote local products.

This Special Bagsakan for OFWs at the Fiesta Corner, Fiestamall Ground Floor of Duty Free Philippines Fiesta Mall in Parañaque City will be open until Dec. 30, 2022

World Travel Expo Philippines 2022 is all set with partners and sponsors to welcome YOU

(L-R) MR. BOB ZOZOBRADO (PATA Chairman); MS. TRICIAH TERADA (Airasia Super App Communications and Public Relations Manager; MR. JANSEN NGO (AirAsia Assistant Route Marketing Manager); MS. SHIELA CAEG-BILOG (VP-Head of Products and Partners – PNB); MR. LEONARD BRYAN SANSOLIS (Sales Regional Head- Philippine Airlines); MR. EARL JAYONA (Senior Marketing Manager – IMS ASIA PHILIPPINES / EYE MO); MS. ROWENA BRAVO-NATIVIDAD (Head of Partnership Growth & Network Development – International Workplace Group (IWG); MR. MARK CHRISTIAN AGUSTIN (Sales & Marketing Supervisor –Aquaplanet); MS. REA B. MANALILI (Chief Operating Officer- Globaltronics); DRA. MARY GAW SO (President – Rehub Group of Companies); MR. GIANCARLO BALDONIDO (Senior Manager for Destination Marketing & Partnerships – OKADA MANILA); MS. MILES B. CABALLERO (Managing Director, AD ASIA Events); MR. MIKE HERERRA (President & CEO – TURISMO)

6th WORLD TRAVEL EXPO 2022 – PRESS CONFERENCE last OCTOBER 4, 2022, TUESDAY, 11AM – 2PM at the LA PIAZZA RISTORANTE ITALIANO, OKADA MANILA.

Okada Manila is set for the 6th World Travel Expo (WTE) Philippines 2022 happening from October 21 to 23 from 10 a.m to 9 p.m. There will parking space for those who want troop to Manila’s grand icon.

At the travel expo, there are about 250 exhibitors who will be offering promotions and discounts that guests can take advantage of.

Okada Manila, famous for its dancing fountain with lights, has a lot to offer. The five-star hotel has restaurants that would satisfy guests’ cravings. The WTE will be held at the Crystal Pavilion.

As countries reopen their borders to international travelers, it’s about time to go places with your loved ones. Complete your bucket list with your friends and the entire family as the country’s flagship bearer, the Philippine Airlines (PAL), will be co-presenting this event.

The primary hub of PAL is in Mactan–Cebu International AirportCebuFrancisco Bangoy International AirportDavao; and Clark International Airport which covers portions of the cities of Angeles and Mabalacat within the Clark Freeport Zone in the province of Pampanga. Its subsidiary, PAL Express, operates only regional routes while PAL operates both domestic (Cebu, Davao, General Santos, Kalibo, Manila and Zamboanga) and international routes.[11][12] The airline operates both narrow-body and wide-body fleets of Airbus aircraft and a widebody fleet of Boeing aircraft.[13]

WTE’s official bank partner is PNB;

WTE’s Official LED Billboard: GLOBALTRONICS – Globaltronics offers high-tech LED boards and other visual display system that aim to provide the best virtual marketing solutions for clients.

WTE’s Gold Sponsors are: Air Asia, La Jeunesse, IMS Asia and EYE MO.

Silver sponsor is MX3; Bronze sponsor is Aqua Planet and

Corporate sponsors: EVA Air and Aloha Boracay Hotel.

WTE’s media partners: Malaya Business Insight, Philippine Star, Inquirer.net, POP, Daily Tribune, Manila Standard, Manila Times, Business Mirror, Pilipino Mirror, 95.1 One FM, Tara Na Byahe Na, Take Off Philippines, Light Network, People’s Journal/People’s Tonight, Village Connect Magazine, Klik.ph, FYA Radio, Village Pipol, The Lifestyle Portal, Runner Rocky, Boracay Beach Radio 

You can like and visit World Travel Expo facebook page updates. You can also email

worldtravelexpo.ph@gmail.com to get updates.

Entrance Fee: P80

Register Online to get Entrance Ticket Discounts:

https://bit.ly/wte2022

Laguna’s Liberica and Benguet’s Arabica win Silver and Bronze at the Global Coffee Championship in Korea

Two of the country’s coffee made history at the Global Coffee Championship held recently in Kintex, Korea.

Philippine’s Liberica and Arabica coffee took on some of the best coffees in the globe and captured Silver and Bronze at the Global Coffee Championship Signature Coffee Award: Latte and Signature Coffee Award: Brewer.

Michael Harris Conlin, 2019 Philippine National Barista Champion represented the country in the competitions. “It is an honor to represent the country and have the opportunity to highlight Philippine coffee in the world stage. I love coffee competitions. I enjoy the pressure and pushing my skills to the limit; this is one of the best ways to bring the best out of myself and grow as a coffee professional,” said Conlin.

Out of over 30 competitors per category, Sta. Maria, Laguna’s Liberica won the Silver award in Signature Coffee Award: Latte; while Balili, Benguet’s Arabica won the Bronze award in the Signature Coffee Award: Brewer. The coffee competition was judged by 12 world class coffee experts in a blind round of judging with the Judges not knowing who the Barista was.

“When the opportunity came up to join a brewing and latte competition that is judged purely on sensory and blind with the Judges not knowing who the Barista was, I felt it was the best way to see how Philippine Arabica and Latte would fair against some of the best baristas and coffees from around the world,” added Conlin.

Most barista competitions put focus on the Barista. It’s rare that the barista takes the back seat, and the coffee gets a chance to take the main stage to compete in a global coffee competition.

Conlin’s Henry & Sons team worked closely with coffee farmers from the Juan Santiago Agriculture Cooperative (JSACOOP), an OTOPreneur from Santa Maria, Laguna, and the Dado family of Agnep @benguetarabica farm in processing and introducing the country’s Laguna Liberica and Benguet Arabica to the world.

For more information, visit www.henryandsons and www.thevault.ph.